Sunday, January 13, 2008

WEB-VIDEO...2008...Growing up

I'm really fired up about the growing potential this year has for web-video and social media.

Let's check out some numbers:

Broadband households paying for online video content

(Millions of U.S. Households)

2005= 1.5
2006= 3.2
2007= 11.9

Source: Parks Associates' consumer research "Broadband Video: A Market Update"

As this number grows, so does the number of eyeballs watching your content. When web-video was in it's infancy, I wondered how it could ever really hold water. It looked awful and just didn't appeal to me. I was much more interested in quality.

"Who wants to watch a little blurry and ragged video image on their computer!?"

I thought it was ridicules. Well, the technology is catching up in leaps and bounds. The images are crisper, clearer, and much better than I thought would ever be possible. Of course, none of this would b possible without better broadband.

The democratization of video on line is in full swing. Everyone is doing it. The kid down the street, your church, high schools, colleges, non-profits, governments organizations, businesses, entrepreneurs, small business, and hopefully YOU!

If you want eyeballs on your do you stand out? The first step is to talk with us at Visual Media Concepts.